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Capturing attention amid visual overload.
Being in Las Vegas is like living inside a digital sign. From the giant LED billboards adorning every hotel and casino to the hawkers on the street wearing ...
Published June 2010
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Working together.
The choice of media player for a digital signage network may appear to be relatively straightforward, but there are several factors to consider for smooth delivery of HD video or rich media content.
Published May 2010
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OPPORTUNITIES FOR AV PROS
Education is the key to unlock success.
AV professionals who fail to educate themselves on the fast-growing digital signage industry are missing the opportunity...
Published May 2010
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Digital Signage Expo 2010 ups the ante.
Digital Signage Expo 2010 showed every sign that this market is ready for prime time..
Published April 2010
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Or someone else will.
In less than a decade, digital signage (DS) has grown from a small vertical AV/IT application to a successful market spanning several industries.
Published April 2010
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Myriad factors to consider.
Interactive mobile signage deployments are on the rise as advertising agencies and marketers continue to look for compelling new ways to engage...
Published March 2010
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Examining the challenges.
Advertising generates more than 90% of the cashflow associated with digital signage systems, far outstripping total outlays for hardware, software and integration services.
Published February 2010
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Interactivity can grow your business.
Interactive digital signage is poised for rapid growth as touch technologies become scalable and companies discover the value of engaging viewerswith customized content.
Published January 2010
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Content relevance is critical to success.
Digital signage (DS) will continue to grow in 2010, but only cost-effective, engaging applications are likely to offer sustainable profit opportunities.
Published December 2009
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It’s more than just a big AV job.
The integration of a digital signage solution in a sports venue is similar to installing an AV system at any large entertainment space, but there are some key differences.
Published November 2009
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Healthy DS requires intensive care.
Digital signage is enabling hospitals, clinics and other healthcare facilities to promote new programs and services, right where viewers are focused on health issues.
Published October 2009
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Leading customers to technology funds.
Your customers might be convinced that digital signage would further their organization’s objectives but think that they don’t have the budget or funding for it.
Published September 2009
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Qualifying digital signage prospects.
OIt takes considerable time and resources to help customers design and deploy an effective digital signage network.
Published August 2009
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Cost factors in deploying digital signage.
Tight client budgets and volatile costs have made it more difficult to integrate digital signage systems profitably.
Published July 2009
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