Navori has unveiled new rules-based conditional content triggering capabilities within its QL2 digital signage software. These capabilities will offer more flexibility in dynamic content delivery versus making best guesses about what content makes sense days or even weeks in advance. By data-tagging media assets, players and scenarios, and integrating with real-time data from other systems within a business, users can deliver content that is meaningful to that moment. For example, QL2’s new intelligent scheduling and triggering capabilities allow retailers to base the content playing on specific screens in stores on inventory levels or deliveries. That means that pre-set “rules” can trigger 1-time promotions from linked management systems to announce that new stock has arrived from the distribution center. Similarly, promotions can be dynamically removed from digital signage playlists if inventory levels run low and hit a pre-set threshold that triggers the spot to be expired.
Navori
www.navori.com
Booth #8-E195
This post is part of our ISE 2019 New Product Spotlight.